Automotive & Lubricants

The mechanic recommends. The dealer stocks. You track both.

Auto parts, lubricants and tyres move on dealer width and mechanic recommendation. SynovaFieldIQ covers dealer secondary sales and mechanic loyalty in one field platform.

Roles we serve

Dealer width and mechanic pull

Area Sales Managers

Dealer visits, order booking, width & coverage.

Dealers & Retailers

Secondary sales, stock, scheme & SKU mix.

Mechanic Influencers

Loyalty points, recommendation share, engagement.

Service & Workshops

Workshop coverage, fitment & consumption tracking.

Channel + influencer depth

Built for a recommended sale

Dealer & mechanic masters

  • Dealers, retailers, workshops, mechanics
  • Mechanic loyalty & reward ledger
  • Width, depth & potential tiers

Secondary & scheme selling

  • Primary vs secondary by territory
  • SKU-mix & focus-grade push
  • Scheme ROI & liquidation

Influencer programs

  • Points on verified recommendation
  • Redemption & engagement tracking
  • Share-of-recommendation by area

Grow width, depth and recommendation

One platform for dealers, workshops and mechanic loyalty — with your brand and your terminology.