Sales & Revenue Intelligence

Not just activity. Outcomes.

Six revenue modules that connect field effort to primary and secondary sales, collections, stock health and incentives — with the Copilot deciding where to push next.

Secondary Sales

Primary in. Secondary out. The whole funnel.

  • Primary vs secondary

    Track sell-in to the stockist against sell-through to the retailer — see where stock actually moves.

  • Stockist & ERP feeds

    Secondary data from stockist uploads or ERP staging tables (inventory, dispatch, secondary sales).

  • Territory & product cuts

    Break sell-through down by zone, territory, brand and SKU — instantly.

  • Engagement tiers

    Visit-frequency and engagement scoring per stockist and retailer.

SynovaFieldIQ Secondary Sales dashboard — primary vs secondary trend, top brands and sell-through by area
Collections & Outstanding

Know what's owed, and how late

  • Receivables aging

    0–30 / 31–60 / 61–90 / 90+ buckets across every distributor and territory.

  • Overdue alerts

    The morning brief surfaces accounts crossing into a worse bucket before they age out.

  • Collection vs target

    Track collected against target by territory and rep, month to date.

  • Credit discipline

    Flag accounts breaching credit limits or terms before the next order ships.

SynovaFieldIQ Collections & Outstanding — receivables aging buckets and collection vs target
Stock & Near-Expiry

Liquidate before you write it off

  • Value at risk

    Batch-level stock value approaching expiry, by stockist and product.

  • Near-expiry windows

    90 / 60 / 30-day expiry horizons with returns and breakage tracking.

  • Inventory health

    Stockist-wise cover, over-stock and stock-out signals that feed the plan.

  • Liquidation nudges

    The Copilot suggests where to push near-expiry stock before it becomes a return.

SynovaFieldIQ Stock & Near-Expiry — batch-level value at risk and inventory health
Incentive Calculator

Every rep knows their number

  • Standings vs slabs

    Live achievement mapped onto the scheme slab the rep currently sits in.

  • Gap to next slab

    Exactly how much more to unlock the next payout tier — motivation with a number on it.

  • Auditable computation

    Transparent, rule-based math anyone can trace — no black-box payouts, no disputes.

  • Scheme governance

    Configure slabs, products and periods centrally; changes are versioned and approved.

SynovaFieldIQ Incentive Calculator — reps by slab, closest-to-next-slab and payout standings
RCPA Audit

Your share of the counter, molecule by molecule

  • Brand vs competitor

    Retail-chemist prescription audits capture our brands against the competition, in the field.

  • Share of counter

    See share by molecule and chemist — where you lead and where you're losing scripts.

  • Switch signals

    Spot competitor conversion and switch opportunities to feed the detailing plan.

  • Captured on the visit

    Audits logged in the app during the chemist call — no paper, no lag.

SynovaFieldIQ RCPA Audit — our brand vs competitor share of counter and competitor threats
AI Detailing Assistant

The right products, for the right doctor — with the reason

  • Per-doctor recommendations

    For each doctor on today's plan, the products most worth detailing — ranked.

  • Multi-signal ML

    Built from Rx history, RCPA share, secondary sales and CRM activity — not guesswork.

  • "Why this" reasoning

    Every suggestion carries its evidence so the rep can detail with confidence.

  • Always current

    Recommendations refresh as new field data lands — today's call reflects yesterday's audit.

SynovaFieldIQ AI Detailing Assistant — ranked per-doctor product recommendations with reasoning

Make the field force a revenue engine

See secondary sales, collections, RCPA and incentives working together — on a sandbox with your terminology.